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Discover the power of Customer Experience transformation on your business, your employees and your customer’s loyalty.  


We are happy to discuss your situation and share our experience and results with you.  Click here to schedule a complementary virtual meeting.

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Discover our Expertise

Customer Experience

Forbes stated that “Customer Experience is the new brand” and being “on-brand” at each touchpoint of your customers experience is a challenging – but rewarding – goal.  We help assess the existing customer experience to create a baseline and generate on-brand improvements that deliver your value proposition and create competitive advantage – not to mention accelerated growth and profits.   

Employee Experience

Defining the “On-brand” Employee experience ensures that your customer experience is delivered as well as strengthening your human capital to sustain your competitive advantage.  Improving employee productivity and reducing attrition make this approach a cash-generator as well.

Digital / User Experience

Since the COVID-19 pandemic arrived in 2020 digital experience design and delivery has never been more important than today.  Whether you deliver your services virtually and digitally, use click-and-collect, or delivered products, a well-designed digital experience is essential.  Learn how our online customer insights helps generate improvement options and align your digital efforts to have an immediate and measurable impact on your customer experience and business results.

Experience Design

Design thinking has been a powerful tool for creating intentional, on-brand experiences, systems and processes that deliver on your customer strategy.  Learn how our best-practice design principles and virtual design workshops align and accelerate design efforts to create immediate impact.

Journey Mapping

Customer Journey mapping is a powerful tool for integrating the collective insights of customer research, organization knowledge and creating an end-to-end view of the customer experience that no other research method can provide.  Journey maps are an engaging way to onboard new employees, align customer-facing teams and use as a blueprint for product offerings, support policies and digital solutions.  Call us to take a peek at our library of journey maps to see for yourself.

Business Case / ROI

While 80% of companies have a customer experience strategy less than 1 in 10 have a business case that supports the investment needed to put it into action.  Learn how our proven “Connecting the dots to Business value” approach shows how CX improvements impact CX metrics, business KPI’s and deliver financial results that your CFO will be proud of.  Ask us about our set of CX improvement benchmarks:  Increased revenue, profits, retention, and loyalty.

CX Governance

Customer experience transformation efforts are inherently cross-functional and need well-designed and executed governance to get improvement efforts activated and implemented.  Whether you need design advice or a hand in leading the efforts, we stand by your side to help deliver results.

Program / Change Management

Every transformation effort needs skilled and focused program, project and change managers to deliver on-time, on-budget and on-target.  Our decades of program management expertise and PMO practices help organize and execute even the most complex customer experience transformation efforts.

CX Strategy / Roadmap

Crafting a Customer Experience strategy and multi-year roadmap that has the right balance of early and sustained results, quick wins and systemic changes requires a good deal of art and science.  We have both – and the implementation experience ensure success as you encounter predictable challenges during the change.

Voice of Customer

Building a Voice-of-the-Customer effort requires systems, processes, research and analysis that engage and align the organization.  Our experience with system selection, design and implementation combined with analytic and insight delivery help improve the impact of any VoC effort.  Ask about our insight examples.

Case Studies

Using the Voice of the Customer
Using the Voice of the Customer to Drive Revenue Growth 
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Customer Experience: "Moneyball Marketing"
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Digitizing and Monetizing the Customer Experience

Get In Touch

Book a 30-minute virtual meeting today and discover what Tucker & Company can do for you.

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